DAY 1

The #1 Mistake Health, Fitness, and

Nutrition Entrepreneurs Make

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Welcome to Day 1:

The #1 Mistake Health, Fitness, and Nutrition Entrepreneurs Make


In today's lesson, you'll learn:


  • How to avoid the most common pitfall entrepreneurs make and increase the longevity of your business
  • How to identify who your customers are.
  • How to differentiate between the people who use your product and the people who buy it (it’s not always the same).
  • How to find your strongest customer segments (so you can sell).


The lessons in this free 5-day course are a small part of our course:

The Career Blueprint: 10 weeks to discovering your perfect career path and going “all in” with confidence. 

It's the industry’s top course for helping health and fitness professionals find the right career path, saving you precious time and money. 


You’ll find out what your strengths are and how to leverage them to find —  or build — the career of your dreams. 


In ten short weeks, you'll have confidence in your skills and your career choice. And you'll have a proven methodology that will help you test your assumptions and pivot as the world changes, so you won't feel trapped or like you can't make ends meet.


No matter where you are in your career, you can find a path that you'd enjoy, you'd be great at, and you can succeed in.


Enrollment opens soon, and spots are limited. Join our free, no-obligation pre-sale list to sign up a day early and save up to $100 (the course usually sells out within a day or two). 

Today's Resource


Business Strategy for Health and Fitness Pros Workbook

> Download the fillable workbook (save on your computer and complete lessons)

> Download the printer-friendly workbook (print and complete by hand)

ENROLLMENT OPENS IN FALL 2022


Discover your perfect career path and go all-in with confidence

Imagine how good it would feel to have confidence in your career path... to finally feel like you can reach your potential... to feel like you can do what you were meant to do, with the people you're meant to work with, in a way that brings out your best.

The data are clear: 90% of new businesses fail. It's very challenging to do what you love, and get paid for it.

But thinking about what you want to do is only a small part of what it takes to create a meaningful career. You must also...

Know your unique skills — applying them is one of the only ways to increase your chances of success.

Understand how you work — it will help you operate in a way that's more natural for you, while giving you the opportunity to gain support around your blindspots.

Know what people are willing to pay you for — testing your assumptions, and prototyping your career, is one of the best ways to ensure you're on the right path.

The Career Blueprint is the most respected program for helping health and fitness professionals find the career path that is right for them, saving precious time and money.

In ten short weeks, you'll have confidence in your skills and your career choice. And you'll have a proven methodology that will help you test your assumptions and pivot as the world changes, so you won't feel trapped or like you can't make ends meet.

No matter where you are in your career, you can find a path that you'd enjoy, you'd be great at, and you can succeed in.